Author name: Rob Fletcher

Rob Fletcher has been fly fishing UK rivers for over 12 years, chasing grayling through winter and trout from the first olive hatch of spring. Based in the north of England, he fishes the Eden, Ribble, and Wharfe regularly and writes about what actually works on UK rivers — not what looks good on paper. NW Fly Fishing Academy is his way of sharing the hard-won knowledge that took him years to pick up.

Watercraft & River Reading

What’s Really Going On Down There: Understanding Fish Behaviour Underwater

You spend all this time perfecting your cast, tying flies at the vice until your eyes blur, reading about hatches and water temperatures. But how often do you actually think about what’s happening below the surface from the fish’s perspective? Gear Used in This Article View on Amazon I’ll be honest, I spent years fishing […]

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Watercraft & River Reading

Watching Fish Like a Pervert: Why Underwater Footage Changed My Fly Fishing

You know that moment when you’ve been flogging a run for an hour, convinced there’s nothing there, and you finally give up? Then some bloke wanders past and pulls a two-pounder from the exact spot you’ve just abandoned. Makes you want to pack it in, doesn’t it? Gear Used in This Article View on Amazon

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Fly Fishing

Beginner Fly Fishing Hub

New to fly fishing? Start here. This page walks you through everything in the order that actually makes sense — gear first, then casting, then technique. No need to hunt through the blog, just follow the path below. 1. Get Your Gear Sorted Before you cast a single line, get the basics right. Getting Your

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Uncategorized

Trout Behaviour Explained: What’s Really Going On Under the Surface

I’ve spent enough mornings stood in British rivers, freezing my backside off, to know that understanding trout behaviour is the difference between a productive session and talking to yourself for six hours. The trouble is, most of what you read about trout psychology comes from American spring creeks or New Zealand tailwaters. But our fish,

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Uncategorized

What Trout Actually See Underwater (And Why It Matters More Than Your Fly Box)

I spent years obsessing over the perfect fly patterns before I learned something that completely changed how I fish our local rivers. The problem wasn’t my flies at all. I’d been thinking about presentation from a human perspective, standing on the bank, when I should have been thinking like a trout looking up through three

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